Shop the NEW Spring collection now:
Bring Everyday Magic home to your children today! #CatchTheSmiles
Meet The Everyday T-Shirt
Tops are so difficult to put on, because they require the combined effort of 5 body parts.
With Everyday Magic, intuitive aids are built into the T-Shirt & Pullover so they can set up, put on & take off on their own!
Meet The Everyday Shorts
Most children's shorts are simply miniature versions of adult ones, but toddlers have different bodies and limitations.
With Everyday Magic, intuitive aids are built into Shorts & Skinny Joggers so they can set up, put on and take off shorts on their own! No more oopsies at potty time & no more tears at dressing moments!